Mission
The AR Alliance provides a supportive and neutral environment for companies and organizations of all sizes to take an active role in advancing and strengthening the diverse augmented reality hardware development ecosystem.
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Vision
The AR Alliance enables collaboration among all member companies worldwide to speed innovation of breakthrough technologies and processes for building AR wearables and devices that create a meaningful and positive experience for users. By working together, members have a united voice in influencing and shaping AR regulatory requirements and the industry’s development of standards. The AR Alliance plays a pivotal role in the creation and growth of a thriving AR marketplace.
Board of Directors
Bharath Rajagopalan
Director of Strategic Marketing, STMicroelectronics
Bharath Rajagopalan
Bharath Rajagopalan
Director of Strategic Marketing, STMicroelectronics
Bharath Rajagopalan is Director of Strategic Marketing at STMicroelectronics, responsible for developing the company’s strategy for Augmented Reality leveraging ST’s broad technology and product portfolio. Bharath is a veteran of the electronics industry, having served in technical, managerial, and executive roles in research and development, manufacturing, product development, and marketing. Bharath is also serving as the inaugural Chair of the LaSAR Alliance for which he was instrumental in conceiving, creating and implementing.
Prior to ST, he has held a number of leadership positions including roles at MicroVision, Dolby Laboratories, Texas Instruments and IBM in semiconductor technology development and manufacturing, display technology development and imaging systems. Bharath holds MS, and PhD degrees in electrical engineering and an MBA.
Edgar Auslander
Senior Director Strategic Partnerships, Meta
Edgar Auslander
Edgar Auslander
Senior Director, Strategic Partnerships, Meta
Edgar Auslander is Senior Director, Strategic Partnerships at Meta (f.k.a. Facebook), working on XR (Virtual, Mixed, and Augmented Reality), AI (Artificial Intelligence), and wearables. Most recently, he was Founding Managing Partner at Menlo Business Partners, a consulting firm based in Menlo Park and Paris. He was one of the founders of Texas Instruments’ Wireless Business Unit, bringing it from no product no revenue to $5B/year. He has more than 30 years of experience, serving at company Boards and working in product management, management of engineering and marketing teams, venture capital, consulting, and M&A in startups, Fortune 100 companies, and a VC firm. A former Faculty Member at Stanford University and the EDHEC Business School, he teaches Management of Change and Business Negotiation classes at UC Berkeley Extension. He started his career while studying for his MBA by licensing inventions from Columbia University. A Senior Member of IEEE, Mr. Auslander is co-author of “The Applications of Programmable DSPs in Mobile Communications” (Wiley), published numerous articles, and has given several keynotes at industry conferences worldwide. He holds an MBA from Columbia University, and an MEEng. from Cornell University.
Antti Sunnari
CEO & President, Dispelix USA Inc.
Antti Sunnari
Antti Sunnari
CEO & President, Dispelix USA Inc.
Antti Sunnari is a visionary who has built the world’s best team of design and manufacturing experts in the field of nanophotonics. With his ambition to create the best possible waveguides for extended reality (XR), Antti has established relationships with leading players in the global XR ecosystem. Under his leadership, Dispelix has raised over USD 50 million in funding and gained recognition as a global technology leader in XR waveguides.
Before co-founding Dispelix, Antti worked at VTT Technical Research Centre of Finland where his research focused on the roll-to-roll manufacturing of flexible electronics, diagnostics, and optics. Antti has more than fifteen years of experience in diffractive and XR optics and his work has resulted in multiple patents and patent applications.
Antti holds an M.Sc. in analytical chemistry from the University of Oulu, Finland.
Pekka Laiho
Chief Business Officer, OptoFidelity
Pekka Laiho
Pekka Laiho
Chief Business Officer, Optofidelity
As the Chief Business Officer of OptoFidelity, worlds leading AR/VR optical metrology solutions provider, Pekka Laiho is responsible of the company’s all revenue generating operations and business development. Pekka holds MS degree in automation engineering from Tampere University of Technology. For the past ten years, by living in China he has had the privilege to participate and contribute to regions high-tech and manufacturing industries development on the spot.
After joining OptoFidelity in 2014 and ramping up its China operations, Pekka has been intensively working in the field of consumer electronics manufacturing and hardware test automation. As a father and husband, Pekka spends his free time with his family, playing ice hockey and grappling.
Dr. Mark Krol
Technology Director and Innovation Program Director, Corning Display Technologies
Dr. Mark Krol
Dr. Mark Krol
Technology Director and Innovation Program Director, Corning Display Technologies
Dr. Mark Krol is a highly accomplished and visionary leader in the field of technology and innovation. With a wealth of experience and expertise, he serves as the Technology Director and Innovation Program Director at Corning Display Technologies where he has worked in numerous roles for almost 30 years.
Dr. Krol has a bachelor’s degree in Electrical Engineering from the University of Florida, and a Master’s degree and PhD in Optical Sciences from the University of Arizona.
Eric Marcellin-Dibon
CEO, Co-Founder MICROOLED
Eric Marcellin-Dibon
Eric Marcellin-Dibon
CEO, Co-Founder MICROOLED
CEO and co-founder of MICROOLED, Eric has over 25 years of experience in the field of High Technologies and Consumer Electronics and holds several management positions in France, Germany, and the UK. Previously Director of the Display Strategy and General Manager Strategic Sourcing Group at Thomson. With a talented engineering team, he developed MICROOLED to the forefront of the technology in the field of very low-power, high-resolution microdisplays. More recently, he has extended the expertise of the company by creating the most compact integrated solution for augmented reality eyewear, with the ActiveLook® technology.
Fabio Borsoi
Global R&D Smart Eyeware Essilor Luxxotica
Fabio Borsoi
Fabio Borsoi
Global R&D Smart Eyewear – EssilorLuxxotica
Fabio Borsoi has had over 20 years in optics, sensor, audio quality, machine learning and cloud platforms. Fabio is an Executive MBA Graduate from the MIB Trieste School of management, with bachelors degree in mechanical engineering. He is currently coordinating the Global R&D team for Smart Eyewear to enable future generation of optical products.